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    Press Release

    THE BEST Expands to 50+ Industry Categories

    THE BEST announces the expansion of its elite network to cover over 50 industry categories, welcoming exceptional leaders from fast-growing sectors such as Artificial Intelligence.

    Paris, France — December 15, 2025 — THE BEST, the highest distinction dedicated to curating excellence across industries, today announced a major expansion of its platform to include more than 50 industry categories. This milestone marks a significant evolution of THE BEST's mission: to identify, recognize, and showcase the most outstanding professionals, brands, and organizations shaping the world today.

    Originally focused on iconic sectors such as Hotels & Hospitality, Fine Dining, Fashion, Cinema, and Luxury, THE BEST now opens its distinction to fast-growing and transformative industries, including Artificial Intelligence, Technology, Digital Platforms, Finance, Education, Healthcare, Gaming & Esports, and Sustainability, among many others.

    "Excellence is no longer confined to traditional luxury or legacy industries. Innovation, impact, and leadership are emerging everywhere — particularly in sectors like AI that are redefining how we live, work, and create value. With this expansion, THE BEST reflects the world as it is becoming, not just as it was."
    — Cyril Frémont, Founder of THE BEST

    A Curated Standard of Excellence

    THE BEST is not a ranking driven by popularity or volume. Each category is curated with a strong editorial vision, highlighting entities that demonstrate:

    • Outstanding quality and performance
    • Proven leadership and innovation
    • Cultural, economic, or societal impact
    • Consistency over time

    By expanding to 50+ categories, THE BEST creates a unified global reference for excellence — across both established and emerging industries.

    Welcoming a New Generation of Leaders

    This expansion also enables THE BEST to welcome a new generation of founders, creators, and organizations — particularly in high-growth fields such as AI — who are setting new standards for performance, ethics, and user experience.

    THE BEST aims to become the trusted global destination for discovering the very best across every industry that shapes human experience.

    About THE BEST

    THE BEST is the highest distinction dedicated to curating excellence across industries worldwide. From world-class hotels and Michelin-starred restaurants to breakthrough technologies and influential leaders, THE BEST showcases those who truly represent the pinnacle of their field.

    Website: www.the.best

    Media Contact

    Press Office – THE BEST

    All the Best.